Here is a list of my favorite power terms. If you use these terms you are guaranteed to sell your company for a premium valuation. Slip them into your daily operating and investing repertoire. Here are my favorite power terms:
- Asymptotic - Means approaching a value or curve arbitrarily closely (to infinity). Used in a sentence, the amount of natural search keyword terms never really zero out, there are a ton of traffic in the "long tail" -- its asymptotic.
- Orthogonal - It has many meanings but in general it means anything extraneous or not pertinent to the matter under consideration. In a meeting, you can drop orthogonal in some cool ways like, "the issue of shipping on time and the new feature set are orthogonal."
- Cohort - cohort is a group of subjects most often humans from a given population defined by experiencing an event. Its just damn cool to drop into a sentence.
- De minimis - I could go into an explanation of what it means but it would be de minimis. ;}
- Viral Effects - Acquiring customers cheaply and more inexpensively. You don’t' have to spend money acquiring those fantastic customers, they just come in through word-of-mouth channels or platforms. Congrats you have a great product.
"Let's be clear" - Imbues whatever follows with a sense of weight and purpose, makes it indisputable even if it's outrageous: "Let's be clear - Google couldn't recreate this product if it's all they were trying to do."
Posted by: Kirby Winfield | June 16, 2010 at 08:51 AM